Where is youtube insights

You can see that California has the most views, then New York, probably because I post the videos Friday at noon EST and who wants to watch a video before they leave work? Only those that are just starting their days, e.

What is really nice is the views and popularity chart on the left changes based on what country or state you select.

For example, here is me selecting New York; notice the views chart looks different from the one above:. Very nice job, YouTube. This makes me as excited as the Flickr Stats launch in December. Barry Schwartz on March 27, at am.

New on Search Engine Land Facebook says short posts have the most views while hate speech drops on platform. Traffic sources are the YouTube analytics that refers to the space where your viewers find your videos.

Traffic sources include channel pages, browser features, suggested videos, search, playlists, or other YouTube features, or external sources such as external websites or direct traffic. Tip: To track which website brings more traffic to your video, click on the 'External Traffic' source. It is a beneficial way to mark potential influencers or traffic-driving websites. It can help you spot potential collaboration opportunities. It will guide you through measuring the traffic that is driving embedded views.

Depending on your aim, you can add or remove tag to increase views or prohibit wrong searches. Impression CTR comprises views that you have received only from the thumbnails displayed on YouTube, views, and clicks from external sources. Top YouTube search term is available under traffic sources which denote the search terms that direct people to your videos from YouTube search.

YouTube search terms help you analyze if your YouTube keyword strategy is adequate or if it requires a twitch in some sections. Unique viewers metrics refer to the estimated gross number of people who have watched your videos over a specific time. Unique viewers are the people or accounts who have watched you at least once. These metrics give you a glimpse of how frequently people are watching your content on YouTube. Tip: Motivate your subscribers to turn on notifications of their channels so that they won't miss your content.

It helps you to draw more unique users. Channel views calculate all your views, but unique views tally actual viewers. Hence, if a single person watches the same video multiple times, the algorithm will count it as only one. In contrast, the channel view will count the number of times visitors have watched the video or opened the channel.

Tip: Closely monitor the metrics, as high returning viewer numbers denote that viewers can resonate with your video content. You can request your viewers to subscribe to your channel. Watch time from subscribers tracks the total number of watch time of your channel that comes from your channel's subscribers. Tip: Create a consistent posting schedule to get bulk watch time from subscribers.

Audience demographics provide data about your viewers' age, gender, location, and language statistics. YouTube engagement analytics provide you data regarding how viewers are interacting with your videos. It is the YouTube analytics that shows the playlist with high overall watch time.

Tip: Reshuffle the order of your lower-performing play to boost the performance. While reshuffling keep the videos with the highest average view time at the top. Average time in playlist YouTube metric measures the average time viewer spends watching that playlist before way out. Tip: To deal with a playlist with lower watch time, relocate the best video to the front of the list; it helps retain more viewers.

Tip: Ask questions in your videos to get more comments. To increase the share, you can direct them to whom they should share the video. Card and end screen metrics display the efficacy of your visual CTAs in persuading more clicks and views. Tip: Analyze the potency of your cards based on card type, placement, timing, and duration. The estimated ad revenue provides you with earnings data for your chosen parameters for AdSense and DoubleClick ads.

Estimated monetized playbacks are the figures denoting the number of times a viewer saw at least one ad impression during your video or if they quit watching it at the time of a pre-roll ad. It provides insights into the estimated net revenue from transactions like paid content for the chosen parameters. Subscription status is an analytics breakdown of your viewers.

Note: Channel views is a tally of all your views, but this is a tally of actual viewers. So, if one person watches the same video three times, it will only count once for unique viewers, but three times for channel views. Tip: High returning viewer numbers indicate your content is resonating. Tip: If you have an active Community Tab, make sure an admin is available to create posts and respond to comments at this time. Tip: Subscribers generally watch twice as much video as non-subscribers.

If your subscribers are not making up the bulk of your watch time, you may not be making the most of your subscriber base. Try creating a more consistent posting schedule so your subscribers know when they should expect new content and make it a habit to watch your new videos when they go live.

The age, gender, location, and language statistics for the people who watch your videos on YouTube. Tip: This information can help you plan content geared toward your specific audience. How much net revenue your channel earned over a selected period from all Google-sold ads and transactions.

The estimated net revenue from transactions such as paid content or Super Chat for your selected parameters. The number of times a viewer either a saw at least one ad impression during your video, or b quit watching during the pre-roll ad. Just click any video from the Analytics overview screen to see the stats for that specific video. Using the Reach, Engagement, and Audience tabs for each video, you can see these specific metrics for the video in question, rather than for the entire channel.

This metric provides one of the strongest indications that a particular video connected with viewers. On the flip side, you can also see the number of subscribers lost with a certain video.

Tip: If you lose subscribers, take a close look at view duration to see if you can pinpoint a particular problem. Tip: This is a particularly important metric to track because watch time is a key ranking factor in the YouTube algorithm.

Videos with higher watch time are more likely to appear in search results and recommendations, bringing new eyeballs to your channel. The estimated amount of time in minutes watched for each view of the selected video. Tip: You should expect viewers to drop off gradually. If you notice any big dips, take a look at the video to see what might be driving people away.

Use Advanced Mode reports to learn how individual video stats compare to your overall channel performance. Then, use that information to create more of the content that performs well, and less of the content that underwhelms.

Tip: Group similar videos together to compare different themes, styles, and lengths to help you look for larger themes and potential series opportunities.

Beyond YouTube Studio, you can use these YouTube analytics tools to see how your channel performs within your broader marketing efforts. With this integration, you can analyze your YouTube video and channel performance alongside all your other social media channels. You can also schedule automatic, regular reports. Set up YouTube tracking in Google Analytics for a more detailed look at how people reach your channel. Learn more in our post on how to use Google Analytics for social tracking.

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